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Downtown Somerville Alliance 
(Formerly Somerville District Management Corporation)

A Main Street New Jersey Community  

Mission
The Downtown Somerville Alliance exists to promote and enhance the economic well-being and growth of Somerville’s Historic Downtown District.

Vision
In 2013, Historic Downtown Somerville will have a destination retail mix consisting of a blend of unique, individually-owned and brand-name stores and restaurants creating sustainable consumer demand. The downtown will have an alive, inviting day and night-time environment for residents, visitors, workers and professionals. Our Main Street will host signature and other events to attract new audiences and will be Somerset County’s downtown.

 

Goals

Physical
Maintain and enhance the public infrastructure and engage and encourage private business and property owners to maintain and upgrade their properties resulting in a fun, safe destination people want to visit.

Economic
Create an aesthetically pleasing, well-marketed environment that attracts customers to a balanced business mix that fosters retail, service and restaurant prosperity.

Social 
To engage and partner with area community organizations and entities who have or could have events and activities in the district to attract new audiences in creating Somerville as Somerset County’s downtown destination.

Civic
Improve public relations and community education about the Downtown Somerville Alliance to increase stakeholder volunteer support for DSA committees, projects and events.


2010 Board of Directors


  • Thomas Genova, Chair 
  • Patrick Mannion, Vice Chair
  • Rick St. Pierre, Treasurer 
  • Bonnie Allen, Secretary
  • Ronald Aulenbach 
  • Kim Charne
  • Mark Hay 
  • Jan Lusch  
  • RanD Pitts   
  • Michael Tarantino 
  • Jane Kobuta, Somerville Borough Council Liaison 
  • Cynthia Hollod, Executive Director
41-C West High Street
Somerville, NJ 08876

www.findsomerville.com